We're left with an impression of a vivacious pioneer; but warm shouldn't have to mean fuzzy.
Yoo-hoo, Mrs. Goldberg (2009)
Tomatometer
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Reviews Counted:59
Fresh:55
Rotten:4
Average Rating:7.3/10
Consensus: Equal parts edification and entertainment, Kempner's tender tribute to a forgotten pioneer of American entertainment is both richly deserved and long overdue.
Theatrical Release:Jul 10, 2009 Limited
Box Office: $722,545
Synopsis: For more than 25 years, Gertrude Berg was one of the most beloved figures in American pop culture as the creator, writer, producer, and star of THE GOLDBERGS--first on radio (where it was... For more than 25 years, Gertrude Berg was one of the most beloved figures in American pop culture as the creator, writer, producer, and star of THE GOLDBERGS--first on radio (where it was originally known as THE RISE OF THE GOLDBERGS) and then on television. Berg, who was best known to the public in the identity of her character, Molly Goldberg, occupied a unique niche in the fabric of American life: throughout the 1930s, she and Eleanor Roosevelt competed annually in polls for the title of most prominent woman in America. Berg was called The First Lady of Radio at a time when radio was king; later on, in the television era, she invented the family sitcom as we came to know it, and did battle against the Red Scare and the Hollywood blacklist. Director Aviva Kempner's documentary gives an intimate and detailed a look at the life of Berg, who died in 1966 virtually forgotten by the executives of the industry that she helped build. In the process, Kempner explains how this woman--an articulate and intelligent first-generation Jewish-American with little formal background in writing and no knowledge of the media--rose to such success in just a few years, and why she was forgotten and swept aside almost as quickly at the other end of her career. Participants and interviewees include such admirers as producer Norman Lear, actor Edward Asner, and United States Supreme Court Justice Ruth Bader Ginsburg. [More]
Director: Aviva Kempner
Director: Aviva Kempner
Studio: International Film Circuit Inc.
Reviews for Yoo-hoo, Mrs. Goldberg
It’s puzzling that a paean to Gertrude Berg’s Jewish New York housewife, Mrs. Goldberg -- a character so beloved and enduring that she could serve as a travel guide through early-to-mid–20th-century history -- could fall so flat.
Unlike Kempner’s previous documentary, The Life And Times Of Hank Greenberg, his latest has too much 'life' and not enough 'times.'
Accurately subtitled 'The Most Famous Woman in America You Never Heard Of,' Aviva Kempner’s well-intentioned portrait of Gertrude Berg continues the director’s focus on unsung Jewish-American heroes.
Yoo-Hoo, Mrs. Goldberg is really a lament for contemporary Jewish comedy’s loss of ethnic confidence. Kempner’s nostalgia becomes irrefutable in those faded images of Berg’s beaming face and discreet intelligence.
This was a very informative documentary that is told with a subtle passion. I found it very warm and welcoming. If you have interest in entertainment history, this is a must see!
A captivating and illuminating documentary filled with charm and good-natured humor. It finds just the right balance between entertaining the audience and provoking them intellectually.
The Goldbergs has been dismissed as schmaltz. Kempner convinces that it deserves better, as does its groundbreaking creator.
No matter the accomplishments during her lifetime, Gertrude Berg remains an integral part of the modern media's formation. Thankfully, we now have a permanent testament to how important - and irresistible - she was.
Not being a student of classic radio or television, I'd never heard of Gertrude Berg before this film. After watching the documentary on her life, I never want to forget her.
In Yoo Hoo, Mrs. Goldberg, Kempner gives us a balance of artist and alter ego, introducing us to a woman we'd like to know even better.
...puts encyclopedic perspective on the rich career of the pioneer who paved the way for Lucile Ball in specific, and all situation comedies in general.
Aviva Kempner's documentary Yoo Hoo, Mrs. Goldberg is a delightful introduction to Berg, who began writing and performing skits at her father's resort hotel in the Catskill Mountains, then studied drama at Columbia University.
Yoo-Hoo, Mrs. Goldberg is amiable and formally conventional, a portrait that doesn't mean to provoke, but to revere.
Although not forgotten in the broadcast history books, Berg's immense impact on mid-twentieth century American popular culture needs a fresh examination.
An engaging, straightforward documentary on Gertrude Berg (1898-1966).
Technique is nothing fancy in this straightforward chronological account that leaves a warm glow for the linked personalities, the programs and the era.
This wonderful doc about radio and TV icon Gertrude Berg is a cornucopia of nostalgia for viewers of a certain age.
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